What is the difference between "presentation" and "content" in Sitecore?

In Sitecore, the distinction between presentation and content is fundamental to how the platform organizes and serves web experiences. Presentation refers to the way information is visually rendered and displayed to the end-user, focusing on the layout, styling, and interaction elements. It includes aspects such as templates, renderings, and the overall user interface design.

On the other hand, content pertains to the actual data or information that is stored within Sitecore. This encompasses the structured data associated with items, such as text, images, and other media, that populate the templates during rendering. Essentially, content is what drives the information, while presentation determines how that information is visually communicated to users.

This understanding clarifies the roles of both elements in the Sitecore ecosystem, where content is the substance and presentation is the form. Therefore, recognizing that presentation relates to what the users see (displayed information) and content relates to what is stored (the underlying data) reflects a clear grasp of their differences and how they work together in delivering web content.